Rhetoric
When a Metaphor Becomes a Political Argument
See how political metaphors turn abstract ideas into familiar scenes, steer public judgement and reveal what a…
sections
Rhetoric
Notice how images, repetition and word choice guide attention.
Our approach
A claim deserves a closer look.
Public language can sound settled before its reasoning is clear. We slow down, separate what is shown from what is inferred, and leave room for uncertainty.